Calculate Bounce Rate
Result—
Formula
Single-Page Sessions / Total SessionsExcel formula
=IFERROR(B2/C2,0)
Power BI DAX measure
Bounce Rate =
DIVIDE(
[Single-Page Sessions],
[Total Sessions]
)
Enter your values to calculate Bounce Rate. Use the formula and examples below for Excel, Google Sheets, Power BI, and dashboards.
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Single-Page Sessions / Total Sessions=IFERROR(B2/C2,0)
Bounce Rate =
DIVIDE(
[Single-Page Sessions],
[Total Sessions]
)